Projects
Welcome to my personal portfolio! Here, you'll find a collection of some key projects and work experiences. Each project represents a unique challenge and opportunity for growth. I focus on content and publicly available content and results as to not disclose prior employer campaigns.
Feel free to explore! I welcome questions about how each of these pieces contributed to a larger marketing strategy at their respective companies
Advanced Guide for Gaggle Managers
Campaign: Expansion efforts targeted at GaggleAMP platform managers
I wrote this ebook to better support customer success efforts at GaggleAMP. It was an asset associated with a campaign targeting increasing product usage among the most active GaggleAMP managers.
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Gamifying Employee Advocacy
Campaign: New Customer Onboarding
Gamification was the second most active element in our platform behind the actual sharing of social media content. Likewise, it also was a key indicator of success for new customers. This eBook supported the onboarding process, helping to get new customers gamifying their employee advocacy programs.
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Getting Started With Employee Advocacy
Campaign: New Customer Onboarding
To help with new customer success, clients go through new customer onboarding. Using this eBook, clients can opt to self-guide themselves, work with a customer success manager, or onboard themselves (or work ahead).
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Live Fraud Paper
Campaign: Fraud Findings; Branding and Media Grab
As a fledgling ad fraud solution, Anura.io discovered an ad fraud scheme affecting the Google Play Store. Documenting the findings, both for authority and awareness to other ad fraud solutions, we documented, and distributed the Live Fraud Paper. ​
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